Find out how to create a compelling online brand experience on a brand website. Read about the five experience dimensions and examples how to implement them.
Read moreDating in the 21st century: How Social Media influences relationships on the example of Tinder
Do you want to find out how Social Media led online dating into a different direction and got us a new addiction? The Tinder trend might also affect your love life!
Read moreViral Advertising: Why this trend is important for you
Companies’ benefits from publishing a viral advertisement are portrayed by focusing on the necessary characteristics and the underlying sharing process.
Read moreTinder as Game Changer in Online Dating
Learn more now! Online Dating becomes increasingly popular and Tinder is not only sex to go. Click here to read more about this Mobile Dating App!
Read more4 Lessons that Social Media Sensation Kayla Itsines Teaches us About Leveraging Instagram to Grow a Business
Learn how social media sensation and fitness guru Kayla Itsines leveraged Instagram to turn her passion project into a multi-national business. 4 valuable lessons for your business.
Read more3 Reasons why Snapchat is the ideal app to elevate a consumer-brand relation.
Snapchat helps brands showcase their personality, facilitates matching of personality of consumer and brand, increases levels of engagement due to intimate communication channel
Read moreMake yourself appear great – What Donald Trump teaches us about self-marketing
Donald Trump is possibly the best living example of excellent self-marketing. Read now about the 5 things you can learn from him about personal branding.
Read moreThe Internet Freedom Paradox - Seeking the Optimal Choice Online
The Internet offers us as consumers an abundance of different choices. However, having many options do not always help us to find the optimal choice online.
Read moreWhy Femvertising is the Future of Advertising
5 reasons to why femvertising is the future of advertising and examples of brands that have joined the trend of empowering women
Read moreAll That a Marketer Has to Know About Programmatic Advertising
Programmatic advertising conquers the online advertising discussion. What is it and what benefits does it offer? Read this post to find out!
Read more